In this, the first in a series of video interviews with Christopher Watkin, we discuss estate agent websites and how they can generate more instruction leads.
In this post we introduce you to one of the most overlooked but one of the best ways to engage with your audience on Facebook and turn them into leads!
Pop-ups, forms, live chat, lead magnets, instant valuation tools, all greats ways to capture leads for estate agents. Or are they, read on to find out why they are all generating far less leads than they used to and what the new champion of lead capture is!
This little snippet tells Facebook whenever someones visits your website as well as a plethora of other useful information. It allows you to create audiences from your website visitors and serve them dynamic adverts based on their activity on your site. Along with The Google Tracking Pixel, this is probably the most important thing you can have on your website today.
This is it, the Gold standard in lead generation for Estate Agents. Nothing else comes close to generating this many leads for your estate agency business as our Vendor Lead Engine system. We call it the Vendor Lead Engine™. Read more about it here...
The problem with most estate agency websites is that they are simply not designed to attract and convert vendors/landlords. In this post I show you how to create a lead generation funnel using a valuation generator and Facebook adverts.
On the face of it they seem like a fantastic idea, potential vendors use the tool and ‘hey presto’ you get a lead delivered to your inbox, how amazing is that? No, but seriously if this were the case and it were that easy, it would be absolutely fantastic! However they have two MAJOR flaws…
Are you spending money on Rightmove banner adverts? Read on to understand how you are probably wasting a good chunk of your marketing budget!
With the holiday season approaching, it's that time of year when new instructions to the market sometimes tend to dry up a little bit. So what can you be doing during this time to stay busy? Read on to find out more.
Over the last few months and years much has been said about the response rates or lack thereof of traditional canvassing methods. I’m talking about the “Dear Homeowner” letters and glossy A5 leaflets many of us have been using for centuries. Should we abandon them or not?